A Dull Membership Experience is Out of Bounds

A true testament of our great work are the kind words shared about us by our most trusted colleagues and industry leaders. Thank you to these professionals who found time in their busy schedules to provide us with testimonials. We are most fortunate to have had the opportunity to learn from and produce results for all of you.

“Stacey is by far THE best membership and marketing person I have had the pleasure of working with, and know both professionally and personally. Strategic, super smart, professional, engaging, genuine and sincere. She really knows her profession and how to be successful. To say “She has been there, done that” would be an understatement.”

— Lynn G. Josephson, President of Golf Life Navigator and Past President South Florida PGA

“Stacey has spent 35 years working in and growing the golf industry. Stacey has covered all sides of the golf business beginning with her days as the Marketing Director of the South Florida PGA where she led the development of the most successful GolfPass in the country that is still one of the leading programs of the South Florida PGA. Stacey also spent a number of years growing memberships in various roles at some of the most respected golf facilities in South Florida. Stacey has been a role model and mentor to many in the golf industry and her reputation as a leader in this business is second to none.”

— Geoff Lofstead, South Florida PGA Section

“I have known and held Stacey in high regard for the past 30 years. Her high-energy and enthusiastic attitude complement her abilities to market and promote membership sales. Her proven abilities to create engaging membership programs retains members. Stacey has brought value to her former employers and is now available to bring value to your Membership programming.”

— Bob Coman, The Biltmore Hotel in Coral Gables

“Stacey is one of the few sales people I have had the pleasure of working with that brings the balance of what is best for the customer and best for the property. She is analytical, intuitive and yet still personable. She develops programs built around good ideas, but she is willing to flex those plans to find an even better answer.”

– Mark Odom, Golf Financial Executive

Over the past two years, I had the pleasure of working with Stacey Loring on the repositioning of The Diplomat Golf and Tennis Club. Stacey started with a detailed market study, outlining the existing clubs in our competitive set. She spent a great deal of time understanding our potential customers and “finding the holes” in our market. When it came to execution Stacey provided excellent leadership both to our team and within the membership culture. Her efforts resulted in a 50% increase in membership sales prior to any capital investment on the part of ownership. Stacey did an excellent job and I can strongly recommend her. She is a straight-forward, goal-oriented manager, who is a pleasure to work with.”

— Mike Meyers, CEO of Meyers Real Estate Group, LLC

I had the opportunity to work closely with Stacey Loring at Turnberry Resort & Country Club, where we were focused on financial performance while providing a luxury golf experience. I found Stacey to be highly knowledgeable due to her insightful understanding of both the financial and service intricacies associated with club operations and member satisfaction. Stacey was highly effective with the members – it was obvious that she had built a high degree of trust with them. I admired her ability to collaborate, communicate, analyze, make a comprehensible strategy and execute the plan. Upon hearing the news that she would be sharing her expertise through consulting, I share with fellow club leaders that I strongly recommend this consummate professional to uncover growth opportunities and help build a dedicated staff who will enjoy their roles in supporting membership growth and profitability.

— Rich Hohman, Executive Director,
PGA West & La Quinta Resort Clubs

While working together at Turnberry Isle Miami, I admired Stacey’s ability to effectively manage the member’s private restaurant, the member accounting department, member services and sales. Through a variety of strategic membership drives she managed to raise significant revenue in initiation fees and dues while overseeing the member’s experience property-wide. A notable quality was her ability to be an effective troubleshooter in her high-energy environment. Stacey was valued by owners, fellow associates and the members. I was fortunate to have a country club leader with excellent communication skills, strong work ethic and a keen ability to drive her team.

—Jon Gersonde, Vice President of Operations
- Christophe Harbour

I’ve known Stacey for 30 years while she’s worked in the South Florida golf industry and is exceptional in all that she does. Stacey has proven herself to be a professional, conscientious, and dedicated. She is the kind of person who is capable of giving the highest level of service that would exceed the expectations of any employer, customer, or member of your club. I highly recommend Stacey to lead your club through her dynamic consulting opportunities, you will undoubtedly find her to be a great asset.

—Johnny LaPonzina, President, PCM
Past President, South Florida PGA
Inductee, South Florida PGA Hall of Fame

Testimonials